A category where the explosion in plant based and vegan has vastly increased the offer with brands, on the whole, effectively addressing both the free from and vegan audience. Will entries of milk alternatives offer anything new this year?

We’ve had just about every option represented in recent years from soya and coconut to pistachio and potato. And within this, occasion need has been a consideration whether that be a barista style, to serve with cereal or as a standalone drink.

BUT this category is more than milk alternatives, it’s open to yoghurts, kefirs, butters & spread, sour cream, mascarpone, condensed milk, curds, buttermilk, clotted cream, creme fraiche, whipped cream and more!